The very first step in establishing a successful website is finding the right domain name. Every day countless numbers of online ventures are started but neglect to follow this very important rule. In an unending sea of sites, yours is ultimately just another drop in the ocean. With the wrong domain name and a sea of competitors, your site will struggle to float to the top. TierraNet offers a great solution: Premium Domains.
A premium domain can jump-start your online success and we’re going to show you how with 5 simple reasons:
1. Easy to Remember
Ever stumble on a great site and later try to tell a friend how to find it but couldn’t because it had hyphens and numbers and made up words that didn’t make sense? Why do that to your customers too? The best domain is short and contains plain words that make sense and are spelled correctly. Sure, there are exceptions (e.g. google.com, yahoo.com, ebay.com), but millions of dollars in a marketing budget helps to make these domains easy to remember. So if you don’t have a million dollar marketing budget and have to own krazee-dog-toyz.com, you might want to considering purchasing crazydogtoys.com too. That’s where all your traffic will be going.
2. Directly Related to Your Business
Keywords are what drive people to your site. Users search for words and phrases to find sites and stores that offer what they are looking for. Finding the correct words that describe what your business does is the first step in finding a great domain. funsite-4-cats.org is not a great name for a business who sells jackets for cats. catjackets.com describes exactly what it is you are selling, and it conforms to reason 1 above.
We’ve recently partnered with a company whose domain is the ultimate in finding a name related to their business. This company offers phone service for residential and business users. What’s their domain? Well, where else would you look for phone service other than phone.com.
3. Inherit Existing Traffic
These domains have all been previously registered. Many already receive a tremendous amount of traffic. This FREE traffic can have a significant impact on your site’s early success. Before you open your doors, customers are waiting to get in. In fact, finding a domain name with existing traffic and history might be better than registering a domain with your company’s name.
4. Top TLDs
Most of the premium domains are .com, .net and .org. Let’s be honest. The best TLDs (top level domains) to own for the most success are either .com, .net and .org. They are the most common and usually what people expect when entering a domain name into their browser.
5. Valuable Investment
Premium domains are already a valuable commodity based on the 4 points described above. As the domain market grows and fewer domains are available, the most desirable names will be those that meet the qualifications for a premium domain. Building and marketing a website with your domain today will only increase its value in the future.
Securing the right domain doesn’t always mean instant success, but it gives you an early jump to a successful future. So remember these tips when choosing your new domain name, whether it be a premium domain or a name you created. It only takes a little effort but can make all the difference.
If you are ready to find your domain, TierraNet has a collection of over 500,000 premium domains that are available for instant purchase.
Tags: Domains, Premium Domain
If you guys created your own premium domain marketplace, you’d really rip out the competition! It’d be a good idea/strategy to create your own domain marketplace, since you’d also draw in some customers to TierraNet’s registration service – just a suggestion.
Affiliate Crunch…
I saw this really great post today….